Jordan S.

ENGIE Impact

Spring 2025 - Present

ENGIE Impact partners with multi-site organizations to turn resource data into actionable insights and drive sustainability.

• Lead design direction and decision‑making across integrated marketing campaigns, developing scalable brand systems and modular template frameworks in Figma and Canva that support consistent, high‑quality execution across varied audiences and use cases.
• Own brand mangement and implementation through systems and accross cross-functional department functions, supporting all marketing, sales, and both internal and external comms brand ecosystems.
• Project manage and oversight of all creative operations in Wrike for an average of 40 active projects, advising on scope, prioritization, and timelines to keep complex, multi-channel workstreams aligned and on track.
• Art direct and personally execute marketing design across digital ads, landing pages, email, and long‑form content, making intentional design decisions around visual hierarchy, messaging clarity, and brand expression within tight timelines and constraints.
• Partner with digital marketing and ABM teams to plan and design performance‑informed campaign creative, translating data, A/B testing insights, and revenue goals into informed visual strategy and iteration.

Ignitium - ABX Orchestration

Fall 2022 - April 2025

Ignitium is an account based orchestration consultancy that specializes in helping enterprise and hyper-growth SaaS companies launch and scale their ABX initiative.

• Personalized Experiences and ABM Execution
  ‍Created personalized landing page experiences using Folloze, customizing content for key personas and account segments to improve engagement in account-based marketing campaigns. Collaborated with cross-functional teams to ensure message alignment and seamless integration with ad creative.

• Design Leadership and Brand Consistency
  Led the development of visually compelling designs for digital assets such as ads and landing pages for up to 12 SaaS clients, ensuring strict adherence to client branding guidelines and effective communication of their corporate ethos. Promoted project transparency, managed the design process from drafts to approvals, and organized design files for easy access and future use.

• ‍Collaboration and Strategic Thinking
  Partnered with designers, marketing teams, and stakeholders to create design solutions that met marketing objectives. Actively participated in brainstorming sessions, stayed updated on emerging design trends, and integrated innovative techniques to optimize engagement and ROI. Incorporated feedback from clients and colleagues to refine design outputs.
• Mentorship and Project Management
  Mentored junior designers, providing art direction and feedback to elevate their work. Acted as the key expert on brand standards for designated client pods, overseeing client onboarding, task management, and quality assurance. Managed the master task list for the creative team, aligned tasks based on individual strengths, and coordinated deadlines to ensure on-time project completion without compromising quality.
• Innovation and Workflow Optimization
  Contributed to internal initiatives including website redesigns, product rollout campaigns, and process improvements. Integrated AI tools to streamline design workflows, boost efficiency, and support scalable creative operations. Maintained project visibility and delivery accuracy using platforms like Asana and Ziflow.

Northwest Christian Schools, Inc.

September 2020 - August 2022

• Strategized, ideated, and implemented marketing campaigns across all channels: print/mail, digital, email, social, events, and more.
• Performed weekly website updates including improvement of UI, content accuracy, and relevancy.
• Designed, optimized, and monitored all cross-channel social media postings to ensure top ROI, and conversion rates resulting in 82% increase in account engagement.
• Ensured all press materials, social and website content, and other related media followed brand guidelines and marketing best practices.
  
• Created, designed, and produced annual fundraising event microsites, from inception to shipped product, leading to highest conversion rates in school fundraising history.

ENGIE Impact

2019 - 2020

Graphic Designer - Contract

• Re-branded company’s library of sales tools (over 500 pieces).
• Created and tested 20 templates for company-wide use in Word,Powerpoint, and more.
• Shaped new ENGIE Impact brand, in collaboration with the Creative Team.
• Collaborated on development of new website, specifically sourcing and treating 100+ brand images and 50+ icons.
• Supported the Marketing team in the launch of a new, global business unit.
• Coordinated content distribution and collaboration across all global offices